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Cloud Roasts ☁️ — Community Led Coffee

One roast, many voices. Community-led sourcing, decision-making, and flavour exploration.

☕ Roast Timeline

💬 Discussion & Ideas

We open up a roundtable with our community to share what flavours and origins we’re craving.

🎨 Visualisation & Narrowing

We map out options using the flavour visualiser to shortlist meaningful directions.

🗳️ Community Voting

Everyone votes to guide the sourcing and roast intentions for this batch.

📦 Pre-orders & Shipment

Once finalised, orders are placed and shipping plans are locked in.

🧪 Sample Roasts

We cup and assess initial samples to check alignment with expectations.

🔥 Profile Testing + Vote

You help decide on the final roast curve for the production batch.

🏁 Final Roast & Packing

We roast, pack, and ship to you — fresh and ready to brew!

☕ Brew & Reflect

Taste and share feedback with the community. Every cup improves the next roast.

🔐 Our Promises

Transparency

Transparency

You’ll always know what’s going on. From sourcing to shipping.

Honesty

Honesty

No marketing fluff. Just real info, real flavours, and real results.

Community First

Community First

Everything we do is shaped by the people drinking the coffee.